Introduction to Business
Course Code: BBA 111
Credit Hour: 3
Course Group: Compulsory General Education Courses
Foundations of Business and Economics: why we studying business, people from the core of business, business objectives, Economics: the foundation of business, economic systems.
Forms of business ownership: what type of business is right for you; sole proprietorship, advantages and disadvantages of sole proprietorship, partnerships, types, advantages and disadvantages of partnerships, other incorporated forms of business, franchising, small business, corporations, advantages and disadvantages of corporations, mergers?
Business entrepreneur: definition of entrepreneur, classification based on nature of business, functions of entrepreneur, qualities of entrepreneur, importance / needs of entrepreneur.
The environment of business: definition of social responsibility, responsibility to consumers, responsibility to employees, responsibility to investors, responsibility to environment, business ethics, business law and government.
International business: basic concepts of international business, barriers to international business, approaches to international business, adapting to foreign markets.
Chamber of commerce and industry in Bangladesh: chamber of commerce and industry and its formation, objectives, functions and importance.
Cooperative society in Bangladesh: meaning and definition, objectives, features, principles, types of cooperative society, distinction between producers and consumers of cooperative society.
Management and organization: fundamentals of management, organization of business, types of company management, qualifications and disqualifications of company directors, functions and duties of directors, how and by whom directors are appointed, meaning of joint stock company, classification of joint stock company, differences between public and private limited company, formation of joint stock company, differences between shares and debentures, managing production and operation.
State enterprises: meaning, features, objectives, advantages and disadvantages of state enterprise, differences between state and private enterprise, structure of management in state-owned enterprise in Bangladesh, management problems of state-owned enterprise in Bangladesh.
Human resources: human relation and motivation, managing human resources, labor management relations.
Marketing: marketing strategy, product, price, distribution and promotion.
Financial management: money and banking, financial management, investment and personal finance, risk management and insurance.
Accounting and information system: accounting fundamentals, computer and management information system.
Text books
steven J. skinner and Jon M. Ivancevich, Business 21st century
Reference Book:
Farooq Hossan, Issa Ahammed and Laboni, Introduction to Business
Boduruzzaman, Introduction to Business
Jeff Madura, Introduction to Business, Thomson, USA